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Mugler

  • Art Direction
  • Visual Identity & Logos
  • Website Design & Development

2019–2025

For Mugler Paris, Hugo redesigned its visual identity and refined the official wordmark, logos, and iconic star, commissioned by creative director Casey Cadwallader.

Additionally, he designed and developed the e-commerce website, and created packaging, patterns, invitations, look book designs for the shows of the past years.

Mugler wordmark
Revised Mugler logo wordmark in use on a campaign visual
REVISED LOGO WORDMARK IN ACTION
The redesigned Mugler star
A NEW STAR FOR MUGLER
The new Mugler star applied across brand materials
NEW STAR FOR MUGLER IN ACTION
Videos by Katharina Korbjuhn
Art Direction Katharina Korbjuhn
Mugler visual identity application
Mugler e-commerce website design
Film Credits Design for Mugler Spring Summer 2021
Film credits for the Mugler Spring Summer 2025 show
Mugler Spring Summer 2025 Show